North Coast Explorer

How it works

Four steps, one coast

1
Pick up the guide
Grab the printed guide or open the Explorer Passport on your phone. It is free for visitors.
2
Explore the collections
Visit member businesses along the collections: places to eat, stay, shop, relax and play.
3
Scan the Explorer QR code
Every member displays its own code. Scan it on site and the stamp is yours (it checks you are really there).
4
Collect and win
Stamps fill your collections. Complete one to unlock a reward or an entry into the season prize draw.

Explorer Passport

Scan to collect your stamp

Your business name here

Every member gets a counter card like this. Try it: this code opens this page.

Along the collections

Stamps waiting to be collected

Collections

Three ways to collect

Collections turn a list of places into a journey. Visitors pick one, fill it with stamps and come back for the next.

Drive it

Collection collections

Stamp your way along a collection. Collect a set number of stops and earn that collection's reward.

Complete a collectionStamp 5 stops in any collection

Collect it

Themed collections

Built around what people love, across every collection: follow a theme from one end of the coast to the other.

Coffee TrailSeafood TrailAdventure CollectionFamily FunArt and CraftsGolf Coast

Time it

Seasonal collections

Timed to the calendar, so there is always a reason to come back: holidays, events and the big moments on the coast.

Festive seasonSchool holidaysSardine RunEvent weekends

Rewards to collect forA free coffee after 3 stampsMember offers on a completed collectionEntry into the season prize draw

For businesses

Why get your business in the Passport

Collectors don't just read about you. They come to your door, scan, and come back for the next stamp.

Your own Explorer QR code

A counter card and window sticker with your code, so every visitor who scans is a counted, stamped visit.

A place in the collections

We put you in your collection collection and the themed ones that fit, which send collectors to your door.

Foot traffic you can measure

Every scan is a counted visit, so you can see how many collectors came through your door and when.

Turn stamps into sales

Offer a reward, from a free coffee to 10% off, and give collectors a reason to choose you.

Sponsor a collection

Put your name on a whole collection, "presented by" your business, on every page and in the app.

In print and online

Members appear in the guide, on the route maps, in this directory and in the Passport.

Timeline

Launching soon

The Passport goes live before the magazine is distributed, so members are ready and visitors can start collecting the moment the guide arrives.

1
Now
Bookings open
Businesses are signing up now for the guide, the directory and the Passport.
2
Before print
QR codes and collections set up
Each member gets its Explorer QR code, is placed in its collections and agrees its reward, if any.
3
Before distribution
Explorer Passport goes live
The Passport opens, codes go up on counters and early visitors start collecting.
4
Distribution
The guide hits the coast
The printed guide reaches visitors with the Passport inside. Collections and rewards run through the season.

Get involved

Put your business on the Passport

Members are in the Passport, the collections and the directory. Sponsor a collection or a reward and get your name in front of every collector.